The SpaceCraft team has been hard at work building amazing new features and functionality for our platform. You can now drag and drop images and update your website copy on the fly with our latest release. These powerful new features save you time and make it a breeze to update your website.more
You asked for it...we listened. Check out SpaceCraft’s new image editing features. Now it's even easier to customize your image shapes, styles and sizes right from our design panel. You no longer need Photoshop or a separate photo editing software to make basic image modifications. This fantastic new toolset will save you time and allow you to customize your images for a professional look.more
So you want to set up your first website. You have a great idea: a product to sell or a service to offer. You know exactly what you want your website to do, but you don’t know how to code.
Luckily, some really smart people know how to code, and they’ve built some awesome tools for us non-coders.
When it comes to websites, this tool is called a CMS, or content management system.
Using a CMS means that you can create the website of your dreams, all without using any code!more
With the new SpaceCraft website building platform now fully launched, it’s even easier to manage and design your responsive mobile-friendly website. We have incorporated years of research and feedback from SpaceCraft website owners to make the platform better in every way.
There are hundreds of new features and enhancements in the platform, all designed to make your website management easier than ever. We’ve put this guide together to highlight and walk through a few of the most user-requested updates.more
Google has announced that a "significant" change is coming to their search algorithm. According to Google Webmaster Central, this change is starting on April 21, and will expand on Google's use of mobile-friendliness as a ranking signal.
A Googler even noted that this algorithm change will impact more than 40% of websites on the internet. This means that it will be the most significant mobile algorithm change to date.more
The holidays are quickly approaching, and with them come more and more customers starting to search for Christmas gifts. While these searches do occur year-round (albeit in minimal numbers), according to data from Google Trends, searches including the term “Christmas gift” tend to rise exponentially starting in late October and early November.more
Today’s Search Engine Optimization efforts have grown to include much more than entering a website’s keywords and meta-data. Providing fresh, interesting content has become the key to great SEO. Every website owner should be creating new content and analyzing it over time to ensure a truly optimized user experience. But, if you aren’t skilled at SEO, the data can be difficult to find, understand, and act upon. The good news is that if you’re lucky enough to have a SpaceCraft website, many of your SEO concerns have already been addressed!
Our platform auto-generates rich, clean micro-data vital for search engine crawlers, is completely responsive across all devices (and browsers), and easily integrates with data analysis tools including Google Analytics. Taking a holistic approach to SEO can seem overwhelming, but even if you aren’t an experienced SEO (Search Engine Optimizer), there are still simple steps you can take to improve your current search rankings and create buzz around your website and brand.
Creating a conversation with customers through your social media...more
Our designers have put together a list of their favorite places out there to find stock photography. These sites make it easy to grab fresh images to take your website to the next level, and we use them every day to find awesome shots, including the ones you see in our new templates. Whether you're looking for a specific photo to complete your design or in need of a new look and feel, these sites will help you find what you're looking for.
Unsplash: We like Unsplash for their landscape and cityscape photography. If you need a photo of a far-off mountain path, a quaint corner bakery, or a sprawling skyline, Unsplash has you covered - plus they mix it up with some awesome abstract shots.
Picography: This feed is filled with interesting outdoor shots and city scenes, all downloadable and hi-res.
Foter: This collection is huge, and entirely searchable, making it a...more
Let's dig into a hot topic for businesses with multiple locations. Franchises and multi-unit businesses have struggled to choose between having one website with a page for each location and having separate websites for each location. It’s tough to say if there is a right or wrong answer that will work for everyone. However, at SpaceCraft, we agree with Matt Cutts (Head of Webspam at Google) that having location specific websites is best in most scenarios.
"Make a web page for each store location. If you want your store pages to be found, it’s best to have a unique, easily crawlable url for each store” - Matt Cutts
Cutts even goes so far to say that neglecting to give your franchisee or local dealer their own website positions your business at a severe disadvantage against the competition.
Giving each location its own website provides the opportunity for each location to tell their own story. With SpaceCraft, each location can have their own blog and integrate their unique social feeds. They can add events and promote specials. And they’ll be set up to work...more